Monopolistic Competition

Monopolistic Competitive Companies

Size:	Small Companies	Medium Companies	Large Companies
Features:	Coffee Shops	Nokia	Coca Cola
Differentiated products	Different beverages and snacks	Different cameras	Different flavours of pop
Control over price	Little control because of their competition with other coffee shops	A fair control over the price because of the demand and competition	Large control because there is a high demand for their products
Mass advertising	Newspapers and radio	Commercials, magazines, and billboards	Commercials, magazines, and billboards
Brand name goods	No	Yes	Yes

Monopolistic Competition is a market structure that has a large number of companies that sell similar products within a narrow price range.

There is very little differentiation within this market structure, although there is a bit of differentiation between companies so that they aren't an exact replica of one another.